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Eden Harbor Boats Virtual Catalog

Client

Eden Harbor Boats (Hypothetical Company)

Location

James Madison University

Role

Creator

Date

2023

Type

Graphic Design, Visual Communication Design

Medium

Digital

The Task

My final project for Visual Communication Design was to design a multi-page information/promotion brooklet. It was intended to describe a company and its product to an audience interested in purchasing. The solution needed to be informational and motivational. Unlike a traditional brochure that is a folded single page, this product was designed to be bound into a booklet and distributed electronically. My solution needed to capture the essence of the company and I needed to give myself an opportunity to be creative in solving the design problem.

I developed a thematic approach to the design that best suited the company, product, market, and audience. I also needed to find ways to enhance the content and product specs that would assist the audience in understanding the information.

The Deliverables

1 Virtual catalog with four spreads

Adobe InDesign Final Product

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